A common problem among podcasters is that they get so excited about the show they want to create or have created that after spending a lot of time and money to create an interesting show and get the best gear to record it, they just throw it out into the world and hope it sticks. They take the “Field of Dreams” approach… if you build it, they will come…
Well, in most cases, if it isn’t an insanely original idea, that happens to tap into a huge need or a huge potential audience (like something about Disney) they find that their show just falls flat. They might get 100 – 500 downloads per episode without promotion but things plateau and stay there.
I have a couple clients who came to me having 60 or more episodes on Apple Podcasts yet they were seeing download numbers that were inconsistent with the strength of their topic or show. And in every single case, one of the techniques in my Podcast Launch Formula would have solved their problem.
So let’s dive in to what you need to do to launch or re-launch your podcast and grow its following.
Resources mentioned:
Jeff Walker’s Product Launch Formula – https://productlaunchformula.com/
My Podcast Launch Formula – https://dannyozment.com/podcast-launch-formula
Danny’s Recommended Resources – https://dannyozment.com/resources
Schedule a FREE strategy call with me – https://meetme.so/DannyOzment
