Podcasting is mainstream. In 2017 48 million Americans listened to podcasts weekly. 32% of those listeners are 25 – 54 (with another 31% 12 – 24 and 15% above 55). The average listener subscribes to 6 shows, consumes 7 episodes per week, and 80% of listeners listen to more than half or all of each episode.
And forward thinking companies are using podcasts as a convenient way to connect with their employees. You can count Marriott, GEICO, and Johns Hopkins in this category of businesses using podcasts to communicate with employees through podcasts.
Resources mentioned:
Libsyn – https://Libsyn.com (use code Danny for a free month)
Podbean – https://podbean.com
Blubrry – https://blubrry.com
Danny’s Recommended Resources – https://dannyozment.com/resources
Schedule a FREE strategy call with me – https://meetme.so/DannyOzment
